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A country under commercial siege |
| We are under siege Not a military one In this instance But a commercial one We are being bombarded With adverts left right and center From billboards to pamphlets Print media to audio visual media Electronic media to cyber space Now they have stepped up a gear By recording messages That play automaticaly as soon as You pick up your mobile phone Markerters are doing all this to get Our attention and get us to part with our money We are also willing victims in all of this Because we have also mastered the art Of filling out forms In the financial institutions So we can get that dream house That set of wheels we've been dying to roll in I'm writing this in the context of South Africa I don't know about the other parts of the world Is this a case of markerters being good at their jobs Or is it just that we are a nation of consumers? You be the judge!! |