This week: This Is Not a Good Title Edited by: Jayne   More Newsletters By This Editor 
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I love a great title. Unfortunately, I’m extremely bad at generating them.
It’s not for lack of trying. Or, more aptly, it’s for a lack of trying the better ways of doing it. I overthink titles in the worst way possible: I try to be clever. Trying too hard to be clever is just as bad as ignoring the importance of titles altogether.
This is especially true when we’re in a rush. And while some forms, like Haiku, eschew the formalities of titles, generally, the title is your first impression. It can pull weight emotionally, structurally, and even rhythmically.
A good title:
Sets tone or mood or sets the reader up for a wild ride/gut punch
Reveals or conceals meaning
Acts as a first line or part of the poem’s grammar
Examples of Title Power
“Things I Didn’t Say at the Funeral” – Now the whole poem sits in the shadow of that loss (and also creates two losses for the writer before we even get into the specifics).
“Instructions for Surviving Your First Heartbreak” – A poem that becomes a guide, maybe tender, maybe sarcastic.
“What You Meant When You Said It Was Raining” – Suddenly, every line potentially becomes deeper and open to interpretation.
How to Experiment With Titles
When you have some time to work with your poetry, sit down and start drafting.
1. When the poem’s done, ask what emotion or idea it left you with.
2. See if the title can amplify that idea—not echo it.
3. Try out a few extremes: a one-word abstraction, a whole sentence, or a joke that’s maybe not a joke.
4. Read the poem again with each title. Notice what changes in your interpretation.
5. You can also try starting with a title and see where that takes you.
Methods for Generating Titles
Okay, I get it, it took you ten days to get the poem done, and it's due tomorrow. You don't have time to mess around with intricacies. You're out of ideas, and you just want to be done with it.
There are some formulaic ways of doing such things, and they're an easy shorthand for quickly generating decent titles. Try turning your title into:
A clause that leads into the first line
After You Left
the dishes stayed in the sink for three weeks
stinking
more than the silence that refused to percolate
my morning coffee
A false flag the poem subverts
Love Poem
I wanted you to know
how beautiful the fire looks
from outside the house
A separate frame that casts the rest in new light
Grandma’s Recipe
1. Boil your anger for a decade
2. Gather all the names he called you
3. Wrap them in foil
4. Bury them in the yard
5. Sprinkle liberally with lack of forgiveness
6. Reduce heat; simmer for a lifetime
A bait-and-switch first line that reframes everything
It Was a Beautiful Day for a Funeral
The preacher called him a loving man,
except the widow, who only smiled
with confidence.
An absurdly long or bureaucratic title that sets the tone
Unauthorized Use of Sentimentality in School Zone X-13
the poet was found
with a metaphor
pressed between pages
like contraband
A formal title that breaks into surrealism
On the Necessity of Ritual Grief in the Modern Workplace
we are permitted fifteen minutes
to scream into the breakroom sink
before returning to email pleasantries
A title that gives away the ending
The Dog Dies at the End
Cooper taught the boy to lie
about how fine everything is.
Now
every
thing
is
broken—
and he's just a boy.
Remember, titles don’t have to be clever. But they should do something.
As always, happy writing.
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